Wednesday, 18 March 2015
Evaluation Question 4 (Jack)
During post-production, we deiced which age and gender we were aiming to produce our film for, 15 and above, up to the age of 48 and male or female audience. We chose 15 as the youngest age rating due to the research we carried out during pre production which told us that 15+ audience would want to watch a thriller and are willing to go out to the cinema and buy a ticket to watch a thriller film. Another reason why our film is targeted between the younger ages of 15- 25 is because we have found out that this age group are most likely to have free time available giving them an opportunity to go out and watch a film.
In our previous research, during pre production, we used a questionnaire, given to a variety of ages asking them to describe a type of films they liked and if they liked the thriller genre. Most ages responded positively, with the majority of the people asked saying they enjoyed thrillers, therefore an appropriate age range would be 15- 48.
We also took a small focus group out and asked them to react to a thriller trailer, then interviewed them on the type of movies they enjoyed and whether thrillers appealed to them. The group were on the lower end of the age bracket at 15 years old, and the group reacted positively to the trailer, describing their love for the genre. Many of them said that this was their favourite genre and how they had watched plenty of films which surprised us slightly as we then questioned whether the lower bracket of 15 was young enough. We were reassured through other groups revealing that the thriller genre wasn't always their favourite and the ones that they had watched were full of action rather than suspense, like our thriller opening.
The older of the people research described their passion for the thriller genre, despite ideas that this wouldn't be the case. Therefore not including people up to this age would've gone against our research, so a rating of 15+ would be perfect for our thriller opening.
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